Your Guide to IP Commercialisation
60 min.
This guide, provided by the European IP Helpdesk, looks into the relationship between commercialisation and IP.
Commercialisation is the process of turning products and services into a commercially viable value. Concerning Intellectual Property (IP), this term can be more specifically defined as the process of bringing IP to the market in view of future profits and business growth. It is certainly not an easy task to manage IP commercialisation as the success of this process depends on several internal and external factors such as business objectives, type of IP as well as economic and intellectual resources. In addition, since IP can be commercialised either directly by its owner, through an assignment or by building up business partnerships, the selection of the most appropriate tool is often challenging, especially for Small and Medium-sized Enterprises (SMEs).
Access the guide here.